Title Account Manager
Categories Advertising Technology, Media Owner, Media Sales
Salary TBC

Purpose      

  • Develop relationships with key advertising agencies and clients
  • Achieve budgeted revenue targets, both individually and team
  • Champion the client amongst all external contacts and increase MOL reputation within the marketplace
  • Develop strong creative pitches and think strategically about long term partnerships

Key Responsibilities

  • Building strong business relationships
  • Develop individual agency patch, across both senior & junior levels within agencies
  • Strategic understanding of client’s objectives
  • Demonstrate a strong understanding of the online, mobile & VOD marketplace
  • Attend industry events
  • Have the ability to network with clients on a social level and attend client events

Selling & Negotiating

  • Understand & present the clients  Brand
  • Effectively sell the clients  products
  • Have a passion for the clients brand and be a valuable ambassador at all times
  • Build and manage an active sales pipeline to ensure that personal and team revenue targets will be met
  • Fully understand and monitor yoy revenues from agency portfolio
  • Present ideas face to face with conviction and passion
  • Negotiate with buyers to secure competitive rates & upsell

Develop and manage internal relationships

  • Work closely with operations to ensure the effectiveness & full delivery of campaigns
  • Liaise with project management to guarantee seamless delivery of integrated solutions
  • Inspire graduate team and work with AD develop team members
  • Develop strong relationship with the Affiliate & Strategic Teams to secure partnership revenue

Strategic and creative thinking

  • Analytical approach to pitch responses & PCA’s
  • Proactive in pitching media first and creative concepts
  • Develop strategy across agency patch to maximise revenue opportunities
  • Work closely with Strategic team to develop and implement category specific strategies

Person Specification

  • 3+ years consumer digital/ mobile experience
  • Proven sales record
  • Strong analytical skills
  • Creative outlook
  • Digital marketplace knowledge including all digital models (performance, display, affiliate, engagement)
  • Commercial Awareness – strong consumer competitive knowledge
  • Best in market relationships with key London advertising agencies – across buying and planning departments
  • Professional, diligent and proactive
  • Knowledge of all industry tools (Comscore, TGI, UKOM)
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