Title Programatic Lead
Categories Advertising Technology
Salary £45k
Location London

Our Client is at the forefront of digital publishing and social entertainment.

Purpose
§ Proactively develop and expand relationships with buyers across Trading Desks, Agencies and Direct Advertisers.
§ Understand and aid in the development of new programmatic products.
§ Be the main point of contact for assisting the direct team in programmatic sales.
§ Work closely with the Operations team to understand yield enhancing opportunities.
§ Explore any opportunity to leverage new demand.
Responsibilities
? Proactively sell the clients programmatic products to trading desks, agencies and direct advertisers.
? Work closely with the Agency Partnerships team to collaborate on briefs.
? Develop demand coverage in key overseas markets
? Have the ability to network with clients on a social level and attend client events.
? Provide regular insights into spend forecasts and market trends to the Programmatic Head.
? Work collaboratively with the Programmatic Executive and Operations Executives to ensure the best holistic
revenue.
Requirements
? 2-3+ years of working in the programmatic ecosystem.
? Have a natural aptitude for an external facing role.
? Proven record in a programmatic environment.
? Excellent communication and presentation skills, attention to detail, and a bias for proactively resolving issues.
? Experience with or a strong understanding of data.
? Digital marketplace knowledge, including all digital models (mobile, video, performance, display, engagement).
? Knowledge of all industry tools (SSPs, DSPs, DMPs).
? BA / BS degree.

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